Christophe Guye Galerie | John Yuyi
Christophe Guye Galerie | John Yuyi


10/06/2022 - 22/10/2022    
Tutto il giorno


Christophe Guye Galerie
Dufourstrasse 31, Zürich , 8008

Event Type

Sto caricando la mappa ....

Christophe Guye Galerie

John Yuyi

10th Jun 2022 – 22nd Oct 2022


Christophe Guye Galerie

Dufourstrasse 31


October 18–22, 2022
Paris International, Paris

From November 1, 2022
Worldwide Distribution

November 3–6, 2022
Artissima, Turin

November 30–December 4, 2022
Art Basel, Miami


Christophe Guye Galerie is pleased to announce the first solo exhibition of Taiwanese artist John Yuyi (*1991, Taipei) at the gallery. Yuyi is known worldwide as an interdisciplinary voice of her generation in art, fashion, and social media. The millennial-speak depictions of the female body and her aptitude for collecting, wielding, and reflecting on social media influence are recurring in her practice. She uses temporary tattoos to generate visual manifestos, while the body becomes a performative screen to present them. In addition, Yuyi exploits the iconography of mass media by utilizing her own body to project the images upon, which also reflect the self and the economics of identity.

In a series of ongoing investigations into the intersections between the physical and technological worlds, Yuyi explores our addiction to social media and the marks it leaves on our lives. The fact that attention has become the most important currency is also evident in the artist’s collaboration with prestigious brands, whose logos she ‘tattoos’ on her skin before posting her self-portraits as advertisements on Instagram. In this way, the Taiwanese artist shows how the body has become a vehicle for media attention on social networks. At the same time, she demonstrates how our bodies are occupied by these very platforms. They influence how we present and perceive ourselves and determine the value we give ourselves.